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WILD SIDE  Direction File Download

Ready-to-wear takes a walk on the wild side, as playfulness towards textures appeals. Surfaces are amplified and rounded to full on waywardness and impulsive structures. The tactility of this direction is about engaging the consumer through sensual touch and interesting features. From designated geometry through to unruly effects, creating new and unique aspects that appeal and stand out from the crowd is the way forward.

It’s time to inject new dimensions and appeal to fabrics, move away from the basics and let rip on structure and surface effects. Look to teaming up contrasting processes, bonding openwork jacquardtronic knits onto contrasting solid surfaces for added detail. Even the inclusion of the simplest of textured yarns through to brushed finishing appeals in this direction, again stimulating the touch sensation, a key component when purchasing a garment.

PRODUCTS

  • · creora® Black – black spandex/elastane for classic black and dark tones, eliminating grin through
  • · creora® Power Fit – high power spandex/elastane for the ultimate in power stretch
  • · creora® Color+ - dyeable spandex/elastane for intense vibrancy in combining color and tactility in this direction

COMPANION FIBERS

  • · Cotton and wool take on a more rugged and true appeal through soft twist and nep yarns
  • · Raw slub linen yarns for a flaxen touch or wild silk for a raw finish
  • · MIPAN® texturized nylon yarns for a grainy touch
  • · Lyocell and modal for more fluid structures with surfaces effect
  • · MIPAN® soft flat microfiber for sensual touch against the skin
  • · Viscose/polyester blends for lighter weight qualities and innovative construction

CONSIDER

  • · Blistered surface effects in knits
  • · Geometric surface effects – orderly yet amplified
  • · Unruly fabric surfaces as brushed, cut, lasered and wave like ridges feature
  • · Eyelash and chenille yarns create a textural effect on lightweight knits especially when taken up on the size front
  • · Innovative jacquardtronic effects with creora® spandex/elastane delivering the shape and support
  • · Stretch velour in high luster finish overprinted in erratic relief for a tarnished appeal
  • · Mono stretch wovens are brushed on the technical side or enhanced through flocking for a deerskin finish

TARGET MARKETS

  • · Women’s fashion sector at all levels
  • · Men’s casualwear that requires comfort stretch

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