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Fashion and functionality come into the foray on the activewear front as the desire for comfort continues in force. This direction takes the core performance ingredients and works them into an urban sports direction as well as delivering to the growing athleisure market. The consumer wants the comfort and performance of activewear to blend seamlessly into their daywear, they want all the key benefits but with a strong fashion twist. Additionally, a strong desire for sustainability features as we live life to the full.

For summer delivery look to quick dry and cool touch, whilst for winter it is the interest in thermal aspects that are going to appeal, both seasons teaming with creora® spandex/elastane. Denim, both knitted and woven features in this group as the ubiquitous street style goes functional with thermal fibers teaming with spandex/elastane for a svelte, flexible and durable finish. This direction also takes on a serious active approach as bi-stretch denim knits and shaping jog jeans deliver an alternative option to the dedicated sports aficionados who want a different look to the traditional offering, and the traditional hoody goes off the scale on performance.

PRODUCTS

  • · creora® Color+ - dyeable spandex/ elastane for a vibrant approach to color
  • · creora® eco-soft - the low energy and sustainable option in spandex/ elastane
  • · creora® Power Fit - high power spandex/elastane

COMPANION FIBERS

  • · MIPAN® regen recycled nylon and regen™ recycled polyester for the sustainable interest
  • · MIPAN® melange for a striated look
  • · MIPAN® aqua-X for cool touch and moisture management
  • · aerowarm® and aerocool® for thermal regulation
  • · aeroheat®- heat generating polyester
  • · cotna® - cotton touch polyester
  • · Cotton - BCI, organic, conventional and recycled
  • · Modal, lyocell, cupro
  • · Merino wool

CONSIDER

  • · Knitted performance denim with 360º stretch and flexibility
  • · Classic interlock in new multi blends adding performance
  • · Fine gauge circular knits with a natural touch
  • · Yarn dyed stripes in stretch woven shirting plus the addition of functional ingredients
  • · Pique structures range from micro to macro
  • · Ribbed jersey mimics needle corduroy
  • · Medium to high control in leggings achieved by creora® Power Fit
  • · Thermal regulating fleece
  • · Spacer fabrics - a great spongey touch for streamlined second layers to outer shells
  • ·

    Double sided fabrics - construct or bond contrasting colors/textures - complete with a stretch membrane for water resistance in outer layers

  • · Blend cupro/creora® eco-soft for the ultimate in urban jersey, light and fluid
  • · Blistered and rippled surfaces offer a rebellious feel as does beaten up finishes
  • · Color is key in this direction - look to creora® Color+ for those vibrant tones
  • · Texturized yarns or brushing techniques feature on the technical side of fabrics for a sensually snug touch

TARGET MARKETS

  • · Urban sports – skateboarding, free running, roller skiing, urban MBT
  • · Outdoors – hiking, walking, mountain biking, golf
  • · Weekend leisurewear

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