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creora® Direction 08/09

Textile Directions for Ready- to-Wear : Fundamental Function
creora direction : Basics Update Added function and performance continue to influence the ready-to-wear market as consumers expect more from their clothes. Stretch, comfort and protection is the prime function enhanced with self-cleaning, easy-care finishes that make life that little bit easier. The return of streamlined tailored silhouettes demands the performance that creora® fibers deliver. Classic compact woven twills and gabardines provide the staple basics for this direction but it isn't all plain, there is an adventurous spirit emerging that updates compact surfaces through yarn dye effects and structure that gives an outstanding graphic effect. Natural, sustainable and synthetic fibers are featured in matte and subtle luster qualities.

PRODUCTS
- creora® performance H-250/H-350 brings undisputed power stretch and improved wash fastness with polyester
- creora® black H-100D enhances the intense tone of black and dark woven ready-to-wear
- MIPAN® colormax® for rich colors and increased wash fastness
- aerocool® polyester blends with cotton for everyday comfort and moisture management

FABRICS
- Mock leno weaves for textural effect and smooth surfaces
- Grainy surfaces and irregular slubs
- Cross dyeing injects an optical effect especially in graphic monochrome black and white
- Compact pinstripes using bright yarns against a matte base
- Natural fibers are featured in refined qualities with the emphasis on linen, cotton and wool
- Natural touch synthetics blended with creora® performance and creora® black withstand rigorous l washing and increased color fastness
- Acetate brings subtle shimmer through to surfaces especially in micro bouclé
- Moiré effects update compact structures
- The fluidity and natural luster of Tencel® compliments blends with creora®
- Invisible nano technology finishes - self cleaning, stain resistant and stainwater repelling, liquids roll off the fabric surface
- Protective membrane finishes - waterproof and breathable
- Durable finishes that last the life of the garment
- Easy-care, non-crease, no-iron, machine washable wools and increased

GARMENT APPLICATION
- Casualwear
- Citywear
- Trousers
- Skirts
- Jackets

VISUALIZE: EASY- CARE - FUNCTION - DURABLE - SOFT - STREAMLINED - GRAINY

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